MUNICH - The third annual IP Business Congress (IPBC) is taking place at the Bayerischer Hof Hotel, in Munich, June 20-22, 2010, according to ag-IP-news Agency.

With close to 200 senior-level attendees already confirmed, the event is once again proving incredibly popular and is well on its way to reaching capacity. With a host of cutting-edge thought-leaders already confirmed as speakers and sponsorship from Thomson Reuters, Philips and General Electric, among many others, the IPBC is shaping up to be the networking opportunity for the movers and shakers in the IP world in 2010.

Building on the success of the previous IPBCs in Amsterdam (2008) and Chicago (2009), the IPBC 2010 will once again bring together thought leaders from the worlds of IP business and finance to discuss issues that center on the creation and management of Intellectual Property (IP) value.

At a time when a growing number of corporations understand that IP is a crucial asset, the IPBC has established itself as the world's pre-eminent business-related IP conference.