AGIP Organizes Breakfast Briefing on Brand Protection in the Internet Landscape
24-May-2017
DUBAI – Abu-Ghazaleh Intellectual Property (AGIP), in partnership with the Corporation Service Company (CSC), organized a breakfast briefing on the importance of brand protection strategy. The event, held at Rove Hotel, shed light on the new challenges and opportunities in the evolving Internet landscape, and their impact on brand protection.
As a leading firm in the protection of Intellectual Property Rights (IPRs) and registration of trademarks, patents, copyright and domain names, AGIP gave a presentation on domain name enforcement in the Middle East, highlighting the difference between trademark management and domain name management. On the other hand, CSC made a presentation on the best practices for online brand protection strategies.
Furthermore, the Telecommunications Regulatory Authority (TRA) of the United Arab Emirates gave a presentation on the .AE domain name, underscoring the best practices they follow in the administration of the .AE ccTLD.
The event brought IP experts as well as representatives of governmental agencies to exchange ideas and shape business strategies for a smarter brand protection in a fast-paced and ever-changing digital world.