Domain names cannot begin or end with a hyphen “-“, no space allowed. Valid characters are the alphabet “a-z”, digits “0-9”, and symbol “-“.

- Choose a domain name that is easy to pronounce and spell.
- Keep the domain name short.
- Avoid hyphens, numbers, and double letters.
- Choose your Top Level Domain wisely.
- Unique and 

A domain name is a unique name that users can identify and access a website. URL is a unique identifier that is used for locating the files on the internet. It is a web address being used by the users to identify a specific resource on the networks.

- Check the hidden fees (if any).
- Protect your privacy and confidential data.
- Check other competitors’ domain names.
- Find the domain name that is easy to type, remember, and shorter.

- Improve and secure a top search position in local searches.
- More suitable for local websites.
- Target local markets easily.
- Good for credibility as it gives the visitor more confidence.